Verizon has faced challenges in recent months. They have faced mounting criticism for a number of controversial decisions that have left many of their long-time subscribers wondering why they still belong to Verizon.
When Verizon eliminated customer loyalty discounts and increased prices on select plans, a strong backlash ensued, with some users even choosing to cut their ties with the carrier altogether.
There has been a lot of criticism on Verizon's side over the past few years. But Verizon is trying its best to re-establish trust by offering new services that reinforce its value proposition.
Verizon Family Plus is a subscription package offered by Verizon that includes a forward-looking feature known as Family Line as part of its premium package. As a result, a familiar concept was revived from an earlier era when households relied on a single phone number that could be used by all members of the family.
A voice-over-IP service has been introduced through the Verizon Family app instead of the traditional copper-based landline service that has been reimagined for today's mobile-first environment. The Verizon Family app allows users to share a single number with up to five family members across all of their smartphones.
Each connected device rings when a call is made to the number, allowing everyone in the home to be able to pick up the call or join the call at a time of their choosing.
There is a huge difference between setting up multiparty calls manually on an iOS or Android dialer, and this feature provides effortless group participation while maintaining a shared call history and voicemail inbox.
Providing the ability to connect up to three people at the same time, Family Line provides an easy-to-use solution that blends convenience with practical everyday use scenarios, whether users are scheduling a doctor’s appointment for the family or coordinating with relatives in one place.
Rather than simply offering shared communication as part of its Family Plus package, Verizon's Family Plus package incorporates a suite of features which allow for a comprehensive family utility rather than a simple phone perk.
With this subscription, users will be able to monitor their location via GPS and receive unlimited alerts, and the Safe Walk option is an option that lets children verify their safety, and parental control options allow guardians to limit screen time, filter online activity, or block unwanted calls and texts through parental controls.
A driver's insights tool, which tracks sudden braking, sharp accelerations, or crash alerts, is an excellent tool that families with teenage drivers can use.
To offer a broader level of protection, Verizon has also implemented 24-hour assistance, which connects users with live agents in case of medical concerns or unsafe conditions. Additionally, Verizon includes fraud monitoring for aging parents and roadside assistance in case of an emergency such as a flat tire or a breakdown of a vehicle, along with roadside assistance.
The cost of access has also been designed to be flexible.
Family is a Verizon service that is available free of charge and provides essential tools like single location alerts, Safe Walks, call reviews, and simple driving insights, along with many others. Family Plus is an advanced package that costs $15 on top of any existing plan, or $10 for MyPlan customers who are eligible for Unlimited.
A household that values collective safety and connectivity will find the upgraded plan attractive since it unlocks all features, including Family Line. Family Line has the same technical requirements as before, allowing it to operate with Android 7 (2016) and iOS 15 (2022) mobile operating systems. There is, however, one notable limitation to the service, namely that subscribers cannot port a number from another carrier to the service.
If a family wishes to maintain its long-standing landline number, it will have to adopt a new one, though Verizon has stated that it will try to assign a new number within the same area code as the customer's existing number, where possible. The situation might not always be the same in areas with exhausted area codes, like Washington D.C.'s 202 or New York's 917, where these codes are exhausted.
It is important to note that Verizon allows the users' Family Line number to be ported out to another wireless provider, VoIP platform or internet-based services like Google Voice.
Industry data highlights the importance of such an offering, suggesting Verizon should be able to offer it.
Despite the dominance of mobile networks, a 2023 survey by the U.S. In a report released by theCentresr for Disease Control, it was found that 24 per cent of Americans still lived with a landline. Verizon's move acknowledges that although landlines are going out of style, it is still important to share a household number with others.
Family Line provides that continuity in a way that aligns with modern expectations—flexible, app-driven, and with features designed to ensure children's safety as well as older adults' safety.
The Family Line service is more than just a nostalgic reflection of the past for Verizon. It reflects Verizon's efforts to develop a range of services whose focus goes beyond bandwidth and entertainment bundles, emphasising security, convenience, and inclusiveness.
In a world where digital parenting, elder care, or simply managing the logistics of a busy family life can be complicated, Family Line provides households with a bridge that allows individuals to communicate with one another.
With the continued development of telecommunications, this innovation suggests there is a growing trend toward solutions that place family well-being and safety at their centre. Family members who embrace this concept may be able to find more than just a modernised landline, but also a renewed sense of togetherness in a world increasingly fragmented.
