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Combatting Counterfeit Drugs Online: BrandShield's Success in Dismantling Illicit Websites

 

In the rapidly evolving landscape of online pharmaceuticals, the proliferation of counterfeit drugs poses a significant threat to consumer safety. Cybersecurity firm BrandShield has emerged as a stalwart defender in this battle, successfully dismantling over 250 websites selling counterfeit weight-loss and diabetes medications. Led by CEO Yoav Keren, BrandShield's efforts represent a concerted endeavor to combat the scourge of counterfeit pharmaceuticals and protect consumers from the dangers of fraudulent medications. 

The counterfeit drugs targeted by BrandShield predominantly belong to the GLP-1 class, including popular medications like Novo Nordisk's Ozempic and Wegovy, as well as Eli Lilly's Mounjaro and Zepbound. Originally developed to manage type 2 diabetes, these medications have garnered attention for their additional benefits in weight loss, with patients experiencing significant reductions in body weight. Unfortunately, the efficacy and popularity of these drugs have also made them lucrative targets for counterfeiters seeking to exploit the growing demand. 

According to Reuters, the majority of the illicit websites shut down by BrandShield were purveyors of counterfeit GLP-1 drugs, indicating the scale of the problem. Alarmingly, studies suggest that an estimated 95% of all online pharmacies operate unlawfully, highlighting the pervasive nature of the issue. 

Moreover, reported cases of harm linked to fake GLP-1 drugs have emerged in at least nine countries, underscoring the urgent need for action. BrandShield's recent crackdown on counterfeit drug websites represents a significant victory in the ongoing battle against online pharmaceutical fraud. The company's efforts have resulted in the closure of 90% of the identified pharmacy websites selling counterfeit GLP-1 medications. This operation accounts for just over 15% of the total counterfeit drug websites reported by BrandShield last year, emphasizing the scale of the challenge. 

Collaborating closely with the Pharmaceutical Security Institute (PSI), BrandShield employs rigorous evidence collection and intelligence gathering to identify and target illicit websites. By providing actionable intelligence to service providers hosting these websites, BrandShield facilitates their removal from the internet, effectively disrupting the operations of counterfeiters. Furthermore, the company coordinates with law enforcement agencies to investigate and prosecute criminal networks involved in the production and distribution of counterfeit drugs. 

In addition to targeting counterfeit drug websites, BrandShield's efforts extend to social media platforms, where it has removed nearly 4,000 fake drug listings. Notably, a significant portion of these listings—almost 60%—was found on Facebook, highlighting the need for vigilance across all online platforms. BrandShield's global reach ensures that illegal drug listings are eradicated from marketplaces in countries around the world, including India, Indonesia, China, and Brazil. 

Contrary to concerns raised earlier, the EMA found no evidence linking these medications to an increased risk of suicidal thoughts or self-injury. This reaffirmation of safety aligns with previous findings by the US Food and Drug Administration (FDA), providing reassurance to patients and healthcare providers alike. 

Overall, BrandShield's relentless efforts to combat counterfeit drugs online serve as a beacon of hope in the fight against pharmaceutical fraud. By dismantling illicit websites, removing fake drug listings, and collaborating with industry partners and law enforcement agencies, BrandShield is making significant strides towards safeguarding consumers and upholding the integrity of the pharmaceutical industry.

The Twitter Blue Scandal Caused Eli Lilly to Lose Billions of Dollars


It seems that Twitter Inc. has suspended its recently announced $8 blue check subscription following a proliferation of fake accounts on its platform. However, the decision to suspend the service came too late for one pharmaceutical company due to how fast online accounts proliferated. 

American pharmaceutical giant Eli Lilly (LLY) lost billions of dollars after its stock plummeted on Friday due to a false tweet claiming "insulin is free now" sent on Thursday by a fake account, verified with a blue tick. 

A fake account impersonating Eli Lilly on social media promised free insulin as part of its promotion on Friday, according to The Star newspaper. However, the stock of the company dropped 4.37 percent, wiping out over $15 billion in market capitalization. 

In a tweet posted from its official Twitter account, Eli Lilly provided clarification regarding the matter.

A flood of fake Twitter accounts has sprung up since Elon Musk's revised subscription guidelines for Twitter Blue were announced. Eli Lilly is only one of the victims. 

Twitter's Blue Saga


It was reported on Friday by AFP that Twitter took action on Friday to curb the proliferation of fake accounts. This has been seen since Elon Musk took over the company. There has been a suspension of new sign-ups for the newly introduced paid checkmark system on Twitter, and some accounts have been restored to their gray badges. 

Before the new law, the coveted blue tick used to be available only to politicians, famed personalities, journalists, and other public figures. It was also available to government organizations and private organizations. 

The official Twitter account @twittersupport tweeted on Friday about restoring the "official" label on accounts to stop the flood of fake accounts. The tweet stated "To combat impersonation, we have added an "official" label to some accounts." 

There is evidence that Twitter has temporarily disabled the feature as documented by a memo sent internally to its employees, obtained by US media including The Washington Post, to address "impersonation issues."