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Enterprises Enhancing Data Protection for Cloud Workloads

Veeam software published Cloud Protection Trends Report 2023 after surveying 1,700 IT firms.


Most businesses are opting for multiple cloud services to guard their data, according to Cloud Protection Trends Report 2023 published by Veeam software. 

The report covered four important “as a Service” scenarios: Infrastructure as a Service (IaaS), Platform as a Service (PaaS), Software as a Service (SaaS), and Backup and Disaster Recovery as a Service (BaaS/DRaaS). 

The report is the result of a third-party research firm that surveyed 1,700 IT firms from 7 nations (US, UK, France, Germany, Japan, Australia, and New Zealand), on their utilization of cloud services in both production and protection scenarios. Here are key highlights of Cloud Protection Trends Report 2023: 

• Technical failures are the most frequent cause of downtime with an average of 53% of respondents experiencing outages across infrastructure/networking, server hardware, and software. 46% of respondents experienced cases of an administrator configuration error, while 49% were hindered by accidental deletion, overwriting of data or corruption caused by users. 

• With cybersecurity continuing to be a critical issue, data protection strategies have evolved, and most organizations are giving backup responsibilities to experts, instead of requiring each workload (IaaS, SaaS, PaaS) owner to safeguard their own data. 

•Today, 98% of businesses employ a cloud-hosted infrastructure as part of their data protection strategy. DRaaS is perceived as surpassing the tactical benefits of BaaS by providing expertise around Business Continuity and Disaster Recovery (BCDR) planning, implementation, and testing. 

• Expertise is recognized as the main differentiator by users choosing their BaaS/DRaaS provider, based on business acumen, technical IT recovery architects, and operational assistance in planning and documentation of BCDR strategies. 

“The growing adoption of cloud-powered tools and services, escalated by the massive shift to remote work and current hybrid work environments, put a spotlight on hybrid IT and data protection strategies across industries,” stated Danny Allan, CTO and Senior Vice President of Product Strategy at Veeam.

“As cybersecurity threats continue to increase, organizations must look beyond traditional backup services and build a purposeful approach that best suits their business needs and cloud strategy. This survey shows that workloads continue to fluidly move from data centers to clouds and back again, as well as from one cloud to another — creating even more complexity in data protection strategy.”
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